As we officially enter the festive season, discerning gentlemen may be spoiled for choice with a lot of options. But if you are looking for all your favorite labels and brands that sell style under one roof, we’ve got news for you! Myntra’s annual fashion extravaganza, the Big Fashion Festival (BFF), is arriving just in time to meet your festive needs.You can choose from a plethora of fashionable men’s fashion brands and labels that specifically offer exquisite Indian wear collections that are sure to make you look dapper!
At the heart of Myntra’s festive fashion showcase lies the ‘Runway Icons’, a dedicated section spotlighting premium Indian wear specifically tailored for men. Showcasing an impressive collection of over 4,000 styles, this proposition offers an eclectic array of designs, embodying a perfect blend of tradition and modern trends. Brands like Tasva, Abhishti, Aashima Wahal, The Ethnic Co, Be Desi, Chidiyaa, and more take center stage, highlighting their unique craftsmanship and design ethos. Take a look at the top 10 premium Indian wear collections featured this year for men at the much-anticipated Myntra BFF:
Regal collection featuring Tasva:


Tasva embodies the essence of individuality. Their bespoke designs redefine Indian wear for the modern Indian man, offering suave and stylish ensembles. Crafted with meticulous attention to detail, the collection seamlessly blends intricate traditions with clean, comfortable silhouettes. From Sherwanis and traditional Kurta jackets to Indo-western fusions and accessories, Tasva presents a timeless selection to light up every occasion, starting at just INR 1599 this BFF.
Contemporary and indo-fusion featuring Abhishti:


Abhishti’s Indian menswear collection encapsulates the vibrant hues and ingenious art forms of our diverse country, designed to resonate with the contemporary man. Abhishti brings you the seamless harmony of contemporary fashion and Indo-fusion, delivering a curated range that mirrors the colorful tapestry of India while catering to the sensibilities of the modern age. Their collection for men ranges from Kurtas and Kurta Sets to Shirts, everything starting at just INR 1899!
Uniquely handcrafted men’s wear featuring Aashima Wahal:


Aashima Wahal’s menswear collection boasts uniquely handcrafted men’s wear; it embraces Indian culture with a dash of sophistication and style. The uber-trendy collection entails Kurtas, Shirts and Nehru Jackets, which is a testament to unparalleled artistry, reflecting the dedication and passion that goes into creating timeless pieces. With Aashima Wahal, you embrace not just a garment but a statement of individuality and refinement. Elevate your style with distinctive designs tailored to perfection this festive season, starting at INR 1299.
Festive flare featuring The Ethnic Co:


Spruce up your style with The Ethnic Co’s dapper festive wear! From intricate craftsmanship to contemporary designs, The Ethnic Co presents a fusion of tradition with sophistication that resonates with both millennial and Gen Z men. You can avail them at a starting price of INR 999 on Myntra.
Re-inventing traditional wear with Be Desi:


Be Desi’s expansive range features designer men’s wedding kurtas and casual kurtas that have elegance written all over them. From embroidered to hand-block printed, their collection offers a diverse range of kurtas, including the comfort and sophistication of khadi cotton. Revel in the artistry of mirrorwork designs, ensuring you stand out on any occasion with Be Desi’s Indian menswear collection. The featured kurta pajamas start at a minimum of 25% off on MRP this BFF. Their kurtas are perfect for both formal events and casual outings alike!
Experience handblocked elegance with Chidiyaa:


Modern men have grown fond of hand-blocked Indian wear prints over time. If you are someone who is looking to strike a balance between tradition and style, then Chidiyaa is your go-to brand. It is tailored for the free-spirited and self-expressive man. Passionate about India’s rich traditions and craftsmanship, Chidiyaa presents unique tales woven by skilled artisans, honoring the beauty of handmade products. With curated prints and weaves from artisans across India, the collection seamlessly blends classic silhouettes with contemporary twists, preserving age-old crafts. Discover a sustainable and eco-friendly fashion experience that echoes the essence of Indian heritage while upholding quality standards with Chidiyaa’s Indian wear collection for men, starting with a minimum of 20% off on MRP, only on Myntra!
Celebrating craft colors and richness of India featuring Shrestha by Vastramay:


Vastramay offers a curated array of fashion wear, uniting the expertise of top designers, craftsmen, and fabric sources at accessible prices. Vastramay’s fusion clothing pieces are tailored for the modern man. From work attire to celebratory ensembles, Vastramay’s ready-to-wear and made-to-measure options available on Myntra exemplify excellence, ensuring you stand out in every setting while preserving the richness of Indian culture. Their Indian Wear collection starts at just INR 1599!
Celebrating culture with Indus:


As a brand dedicated to delivering high-quality Indian Fashion to a global audience, Induss crafts its Indian men’s wear with a seamless blend of premium fabrics and rich traditions. Each Kurta or Kurta Set from Induss encapsulates the spirit of a modern yet traditional Indian man who is well connected to his roots. Induss is offering unparalleled offers on Myntra. You can avail them at 50% off on MRP this BFF. Check out their stylish collection here.
Quality traditional ensembles with a modern touch featuring House of Deyann:


Embrace high-quality fabrics and expert craftsmanship from Deyaan at unmatched prices this festive season. Deyann’s Indian menswear collection is perfectly crafted with utmost detailing and offers contemporary finesse, curated to reflect the spirit of festivity. You can get up to 70% off on MRP in the upcoming BFF.
Bringing the glorious Pataudi heritage and aesthetic with House of Pataudi:


Look regal and charming this festive season with House of Pataudi, where the fusion of regality and modern elegance is evident in every piece, from simple men’s Kurtas to regal Sherwanis, Nehru Jackets and more. With House of Pataudi’s menswear range being offered with a minimum of 40% off on MRP, you can discover the perfect amalgamation of timeless style and contemporary design while bringing the regal essence to your wardrobe in an array of choices available on Myntra.
As Myntra’s Big Fashion Festival draws near, the spotlight shines brightly on Myntra as the go-to platform for men seeking to make a stylish statement during the festive season. Aren’t all of them just truly amazing? Check out the full Runway Icons collection and find the style that makes you look and feel good this festive season!
Disclaimer: The article has been produced on behalf of Myntra by the Times Internet’s Spotlight team.